Why are financial features becoming so common in tech products? As the line between fintech companies and non-fintech companies blurs, traditional banks continuously miss the mark on providing their customers with modern and flexible banking solutions. This leaves the playing field open for tech companies who already have engaged customers to offer better solutions at the moment of need.
Tech companies are better suited to offer banking because of the wealth of data they are able to collect from their customers and the convenience with which they can design tailored products for them. Their customers will enjoy a faster availability of funds, more favorable lending, and a single source of truth for their finances.
Embedding financial features creates new revenue streams through interest, interchange, payments, financing, software subscription. It also secures your existing revenue through improved customer retention and engagement.
Watch as Unit CEO, Itai Damti, along with Sumukh Sridhara of AngelList and Sima Gandhi of Creative Juice discuss the benefits of embedding financial features, why it was right for their business, and the various ways to monetize them.
What you can expect to take away from this webinar:
- Embedded finance: What is it?
- What financial features can I embed?
- How do I make money from financial features?
- Who should consider an embedded finance offering?
- How real life startups have achieved this today
- How to get started
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