Veritas
Veritas embeds microchips into luxury goods linking each product to a digital passport that holds its provenance, materials, brand information, and digital experiences. They also help brands comply with upcoming EU regulations. The Veritas chip turns each piece into a living expression of the brand: letting customers tap a garment with their phone to verify it, discover the story, materials, and inspiration behind it.
Details
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Industries
Security & Privacy AI/Machine Learning Logistics Compliance Identity Luxury
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Operating Status
Open
Currently Raising - Website
Founders
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Luci Holland
Founder